Science+Story develops thought leadership strategies for think tanks, independent and university research institutes, non-profits, & B-corps.


Our work liberates your expertise for the right audiences & differentiates you from your competition.

It scales your reach & impact.  

Science+Story provided invaluable help in synthesizing disparate, and often complex, threads of our work into a single, coherent narrative and crisp messaging for our key audiences. Bob’s work made it easier for our team to communicate the value proposition of Earth Genome. We’ve seen a significant increase in external understanding of our work. I highly recommend Bob; he’s incredibly skillful at shaping compelling messaging.
— Steve McCormick, The Earth Genome

Bob revolutionized our communications game within just a few months of working with him. He combines his deep knowledge of how communications strategy can be most effective in an organization with incredibly useful technical and tactical advice. More than a consultant, we think of him as an essential member of our communications team.
— Alex Trembath, director of communications, The Breakthrough Institute

Strategic Marketing

To help you meet your research & organizational goals, Science+Story will develop:   

  • An analytics and research-based strategy to make sure your digital content delivers for your objectives;
  • An editorial design to optimize how your strategic content is produced, published & disseminated;
  • Thought-leadership content to promote your research and group; and
  • Master narratives & messaging kits/architecture for your organization, priorities or research.

Content Strategy & Marketing ›



We help researchers quickly and dramatically improve their presentations & presentation skills ahead of high-stakes talks to donors, managers, and peers. 

The secret: Provide an individualized, non-templated co-development process that stresses a) strong narrative, b) understanding of the audience's identity and needs, and c) respect for the science & how to communicate it clearly. 

Presentations typically go through as many as five or six revisions from first consultation to event. The process is intense -- but the impact is unmistakable.  

Presentation Coaching › 


Bob Lalasz, Principal

For nearly 20 years, Bob Lalasz has delivered award-winning strategy & editorial for communicating science & ideas to scientists and groups such as:  

  • Arizona State University's Center for Biodiversity Outcomes
  • Society for Science & the Public
  • The Earth Genome
  • The Nature Conservancy 
  • UCLA's Institute of Environment and Sustainability
  • The Breakthrough Institute
  • The Natural Capital Project